$ updated may 2026

What I'm doing now.

A page in the spirit of /now — a snapshot of focus rather than a feed.

Building

Pushing Sellah toward a real activation moment — getting a seller from sign-up to a live storefront in under five minutes, and making the order dashboard feel as calm as a notebook.

Shipping

Iterating on Matcha after its App Store and Play Store launch. The next chapter is memory — a personal palette that the app actually remembers and reasons about as you grow.

Learning

Color theory beyond the four-season model, on-device ML tradeoffs for image analysis, and the systems thinking behind retail and resale in emerging markets.

Not doing

Not chasing a third product. Not building a personal brand around being a "builder." Trying to keep the surface area small enough that the work stays honest.

Open to

Conversations with founders working on small, real, useful products. Especially if it touches commerce, mobile, color, or markets the default tools forget.